The Only Book You Will Ever Need on Branding
The Only Book You Will Ever Need on Branding
Author : Michiel Maandag, Liisa Puolakka , Michiel Maandag
Publisher : Little, Brown Book Group
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and...
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9781472137661Sub total
Rs. 239.00Couldn't load pickup availability
Estimated delivery 5-7 days
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Description
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?
In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast.
Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you.