Skip to product information
1 of 1

The Economist Guide to Intellectual Property

The Economist Guide to Intellectual Property

Author : Stephen Johnson

Publisher : Profile Books Ltd

IP accounts for an estimated $5trn of GDP in the US alone. It covers patents, trademarks, domain names, copyrights, designs and trade secrets. Unsurprisingly, companies zealously guard their own ideas...

SKU

9781846688973
Regular price Rs. 479.00
Sale price Rs. 479.00 Regular price Rs. 599.00
20% OFF Sale Sold out

Sub total

Rs. 479.00

Estimated delivery 5-7 days

People are viewing this right now

View full details

IP accounts for an estimated $5trn of GDP in the US alone. It covers patents, trademarks, domain names, copyrights, designs and trade secrets. Unsurprisingly, companies zealously guard their own ideas and challenge the IP of others. Damages arising from infringements have fostered a sizeable claims industry. But IP law is complex, and the business, financial and legal issues around it are difficult to navigate. Court decisions and interpretation of IP laws can be unpredictable, and can dramatically change the fortunes of businesses that rely on their IP - as demonstrated in the pharmaceutical industry's battle with generic drugs.
This comprehensive guide to intellectual property will help companies, investors, and creative thinkers understand the scope and nature of IP issues, pose the right questions to their advisers and maximize the value from this crucial intangible asset.

Want us to get it for you ?