{"product_id":"z-factor","title":"Z Factor","description":"\u003cp\u003eSubhash Chandra, the promoter of Essel\/Zee Group, is an unlikely mogul. Hailing from a small town in Haryana, where his family ran grain mills, Chandra has been a perennial outsider, repeatedly aiming high and breaking into businesses where he was considered an interloper.\u003c\/p\u003e\n\n\u003cp\u003eStarting work as a teen to pay off family debts, Chandra had to rely on bluff, gumption and sheer hard toil to turn things around. A little bit of luck and political patronage saw him make a fortune in rice exports to the erstwhile USSR. Always a risk-taker, Chandra then had the vision of getting into broadcasting early, even as established media players failed to see its potential. His Zee TV, India's first private Indian TV channel, changed the rules of the game. Several gutsy initiatives followed and, today, he has a net worth of $6.3 billion and annual group revenues of about $3 billion.\u003c\/p\u003e","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":45161298985139,"sku":"9789352770939","price":479.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/6164h09ZoYL.jpg?v=1764680792","url":"https:\/\/oxfordbookstore.com\/products\/z-factor","provider":"Oxfordbookstore ","version":"1.0","type":"link"}