{"product_id":"the-only-book-you-will-ever-need-on-branding","title":"The Only Book You Will Ever Need on Branding","description":"\u003cp\u003eA great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?\u003c\/p\u003e\n\u003cp\u003eIn The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast.\u003c\/p\u003e\n\u003cp\u003eUsing quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you.\u003c\/p\u003e","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":44785914380467,"sku":"9781472137661","price":239.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/blk_imp_17478080519781472137661.jpg?v=1762800504","url":"https:\/\/oxfordbookstore.com\/products\/the-only-book-you-will-ever-need-on-branding","provider":"Oxfordbookstore ","version":"1.0","type":"link"}