{"product_id":"mythbreaker","title":"Mythbreaker","description":"\u003cp\u003eA consummate businesswoman who managed risk or a plucky entrepreneur who took chances to try new things? Kiran Mazumdar-Shaw is both, by turns.From an industrial enzymes and commodities small molecule company to a research-driven biotech enterprise that aspires to be global, Biocon has been Mazumdar-Shaw's tinkering ground for over thirty-seven years. Unlike biotech companies of the West which started with science, Biocon started with technology, adding science as a backend which neatly illustrates why it has been tough to build a de novo ecosystem for biotech in India. A fearless business leader who speaks her mind, this evocative biography gives us an in-depth understanding of Kiran's tech start-up journey, her struggles and her victories.\u003c\/p\u003e","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":45082150338739,"sku":"9789351778394","price":760.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/61VUnvoRsSL.jpg?v=1762892922","url":"https:\/\/oxfordbookstore.com\/products\/mythbreaker","provider":"Oxfordbookstore ","version":"1.0","type":"link"}