{"product_id":"how-to-start-and-grow-a-successful-podcast","title":"How to Start and Grow a Successful Podcast","description":"\u003cp\u003eThe only guide you need to build a podcast from scratch with tips techniques and stories from the pioneers of podcasting by expert and early adopter Gilly Smith. \u003cbr\u003e\u003cbr\u003eFrom \u003ci\u003eThis American Life\u003c\/i\u003e's Ira Glass and George the Poet to the teams behind \u003ci\u003eMy Dad Wrote a Porno \u003c\/i\u003eand\u003ci\u003e Table Manners with Jessie Ware\u003c\/i\u003e this practical book is packed full of exclusive behind-the-scenes advice and informative inspiring stories that will teach you how to tell the greatest stories in the world.\u003cbr\u003e\u003cbr\u003eThis is a comprehensive yet accessible and warmly written book for creatives who are striving to understand how their content could be successfully turned into a podcast from conception through to execution distribution marketing and monetising. It covers:\u003cbr\u003e-          Recognising who your show is for deciding what it is about and where to find inspiration.\u003cbr\u003e-          Deciding on the format and working on structure and script.\u003cbr\u003e-          Hosting casting and interview techniques.\u003cbr\u003e-          Production expertise - from equipment you'll need to editorial tips and determining the ideal length of your show.\u003cbr\u003e-          Distribution - deciding on a release schedule show art metadata and how to distribute. \u003cbr\u003e-          Growing your podcast - promotion and building community among fans. \u003cbr\u003e\u003cbr\u003eWith original material throughout case studies from podcasters across genres and a companion podcast featuring interviews with the pioneers this is a first in guides to podcasting.\u003c\/p\u003e\u0026gt;","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":44787330711731,"sku":"9781472145345","price":440.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/blk_imp_17477359519781472145345.jpg?v=1762817553","url":"https:\/\/oxfordbookstore.com\/products\/how-to-start-and-grow-a-successful-podcast","provider":"Oxfordbookstore ","version":"1.0","type":"link"}