{"product_id":"from-oberoi-to-oyo-oxford","title":"From Oberoi To Oyo","description":"\u003cp\u003eA captivating account of innovations, disruptions and challenges that define the Indian hotel industry.\u003c\/p\u003e\n\n\u003cp\u003eHow did the Taj, the Oberoi and the ITC hotels come to dominate the Indian hotel landscape? What are the challenges thrown by the disrupters-the foreign chains, OYO, the online travel agents and the young start-ups? What does the future hold?\u003c\/p\u003e\n\n\u003cp\u003eThis book answers these and many more such questions.\u003c\/p\u003e\n\n\u003cp\u003eBased on the author's years of observation of the industry and interactions with key stakeholders, this book takes you through the tumultuous history and evolution of the Indian hotel industry. It also captures the enormous shifts and changes including guest preferences, consumer profiles and disruptions brought in by technology. Packed with some exciting profiles and analysis of strategies, it also attempts to provide a glimpse of what lies in store for the future.\u003c\/p\u003e","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":46193379180723,"sku":"9780143428374","price":319.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/812zGk85aiL.jpg?v=1791549866","url":"https:\/\/oxfordbookstore.com\/products\/from-oberoi-to-oyo-oxford","provider":"Oxfordbookstore ","version":"1.0","type":"link"}