{"product_id":"blitz-scaling","title":"Blitz Scaling","description":"\u003cp\u003eFrom the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.\u003c\/p\u003e\n\n\u003cp\u003eSilicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitz scale.\u003c\/p\u003e\n\n\u003cp\u003eFeaturing case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitz scaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the\u003cbr\u003e\nnecessary shifts in strategy needed at each level of scale.\u003c\/p\u003e","brand":"Oxfordbookstore","offers":[{"title":"Default Title","offer_id":45166215594163,"sku":"9780008303631","price":520.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/4164\/4723\/files\/411geSvCmtL.jpg?v=1764935250","url":"https:\/\/oxfordbookstore.com\/products\/blitz-scaling","provider":"Oxfordbookstore ","version":"1.0","type":"link"}